It's still going to work the very same way", my exasperated partner hissed into my ear as I grabbed cartons after containers of some 'designer' tissue. Yes, for a graphic designer and writer who knows all about the kind of effort one puts into product packaging and branding items, I sure fell for it. I am entitled to fall for good packaging, I have a prevailing right to be human.
However they are so quite ... the product packaging. I swear!
They have the 'nature fan' product packaging, the 'fruity' packaging, the 'lady on the go' packaging, and then they have the 'kids' product packaging. I grabbed 4 of each design bundles and made a run for the counter with them with my shouting kids and exasperated spouse running after me in sluggish motion.
Well, in this case, I was running for checkout with boxes of tissue paper with expensive product packaging styles on them. I liked the product packaging develops so much, after using up all the tissues in the boxes, I would cut out the designs and place it into my 'must keep for reference' clear folder. I don't keep a lot of stuff in there because I am quite selective about the styles that I like, but these packaging styles made the cut.
You see, this is the example that occurs when you put some effort into making your packaging design. Yeah, we all have this in the back of our heads ... "Hey, it's PACKAGING! It's what's INSIDE that count. They're going to THROW the PACKAGING away. Why invest so much cash on the product packaging?" Possibly you're also believing that the cash needs to go towards developing better quality products ... for faster delivery options ... check here or perhaps the cash must go towards spending potential clients to expensive suppers in Italian dining establishments. It's your call, truly.
The more effort you put into designing your product packaging, more customers will stop and take an appearance at your packaging or what's inside the packaging. Now, does it make sense for me to state now that when they stop and take notice of your packaging, your opportunity of getting them to buy your product increases?
And without an electrifying product packaging, consumers are going to walk past the stacks and loads of other rival items ... and yours ... without even knowing you're there! Your item is sitting there on a rack, for goodness sake, and the only weapon you have is to have a nice packaging new product.
Consider it!
They have the 'nature enthusiast' packaging, the 'fruity' packaging, the 'lady on the go' product packaging, and then they have the 'kids' packaging. Well, in this case, I was running for checkout with boxes of tissue paper with fancy packaging styles on them. I loved the packaging develops so much, after utilizing up all the tissues in the boxes, I would cut out the styles and place it into my 'needs to keep for recommendation' clear folder. I don't keep a lot of things in there because I am pretty selective about the styles that I like, however these packaging styles made the cut. The more effort you put into developing your packaging, more consumers will take a look and stop at your product packaging or what's inside the creative packaging solutions.